Hertel & Klarhoefer, Germany
Berlin is often our inspiration. We like it as it is: metropolitan, creative and direct. But as well travelling around, in other countries, seeing things that strike your eyes is where creative ideas are being born… Sometimes the best ideas come in the most unexpected situations!
First of all we are inspired by the materiality of things. That’s why we work very early on materials and prototypes in scale 1:1.
At the beginning of a design project usually there is a conceptual idea that we are trying to realize as soon as possible in models and prototypes.
But sometimes some of our design projects have a strong conceptual character that allows them to appear in different ways depending from their materiality