Welcome to a world of new Scandinavian design, inspired by the everchanging nature that surrounds us. A collection designed by world renowned designers and handcrafted in Europe from nature´s finest materials by highly skilled craftsmen and –women. Timeless design, customised for you, and built to last.
Discover our world of design in the video below.
From the first sketches to the final product, every design is made to last. Crafted from the finest and most durable natural materials. All designed to create calm, luxurious and beautiful spaces. Tailormade just for you. For decades of life and for generations to come.
Every new collection starts with a creative brief for our designers, who brilliantly turn our design dreams into inspiring sketches, product ideas and prototypes. And most important of all is the sustainable mindset behind each design, in terms of material choice, longevity, construction, component design and durability.
The finest design suggestions are selected, refined, and perfected – and the creation of the physical design begins. An inspiring process, done in close collaboration with the designer and carefully selected manufacturer. The creative phase from our initial design brief to the reveal of the final new design takes around 18 months, and now it’s finally here – The New Collection.
Inspired by nature
Our biggest inspiration for everything we do, we find in the everchanging nature. The seasons, the magnificent natural textures, the soft colours, the calming atmospheres, and the breath-taking landscapes.
And like the changing seasons, we are constantly moving. We evolve, explore and find new ways of creating, designing and working.
From our very first concept sketches we adhere to 6 simple, yet powerful sustainable principles. Repair, Reduce, Rethink, Recycle, Refuse and Reuse. The 6 R’s are an essential ingredient in our design brief and in the creation of beautiful long-lasting designs, developed with a sustainable product lifecycle from start to finish.
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Made to last
In the creation of our new collection, our designers focus on extending the longevity of each product while minimizing its footprint by finding ways to use less material and energy for manufacturing. We consider how we can reduce waste and optimise packaging. How the design can be repaired and recycled. How we can rethink parts and components to be replaceable. For instance, by introducing changeable covers for many of our indoor and outdoor sofas – allowing you to renew and refresh your designer sofa over, and over again.